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What does the term ‘marketing’ bring up for you? Feelings of constriction or overwhelm? Joy? Expansion?

What stories do you tell yourself? What beliefs do you hold? This is an invitation to simply notice. No judgement, just awareness.

For those who may hold negative beliefs or feelings — I know I've been there — I love offering a re-frame. I truly believe marketing is just about connection. And we all deeply appreciate connection.

We create offers based on a knowing of our community's desires and challenges. They feel seen because we truly understand them. Often times we were them! We’re just a couple years ahead.

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This creates an energetic dynamic of...

I see you — I created this beautiful offer for you;

You feel seen & heard — you’re open to receive

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It all begins with connection.

Marketing is about cultivating a relationship, like any other. Relationships need tending, empathy, devotion and trust — especially when we want something in return. Sales. Because, sisters, this is still a business.

So, once we’ve created our North star to connect, then comes the strategy. This is when you take out your pen, paper and calendar. If you're old school like I am! And get to planning, or listen to this week's episode.

IN THIS SOLO EPISODE, I COVER:

My perspective on marketing
Why it's so important to have a marketing strategy
Marketing vs. promotional launches
The energetics from a Human Design perspective

MEET PHOENIX (your host & guide)

Holistic business strategist, brand visionary and business rebel. You can read about my business story right here.

Astrological Sign : Gemini △ Human Design Type : Projector

IF YOU LOVED THIS EPISODE,

I’d so appreciate you taking a few moments to leave me a 5-star review on iTunes or your favorite podcast app. This allows the podcast to reach a wider community. Also, if you have a business friend who may benefit from this topic, please pass it along!

Thank you, I deeply appreciate your support.

△ SUBSCRIBE & LEAVE A 5-STAR REVIEW

xo Phoenix

Sisters, let’s rise up together.

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Thank you to Caitlin Brehm for editing support + Larisa Gosla for the beautiful music.

Ep 06 :: Marketing : A Little Soul, Strategy & Human Design w/Me

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